Cookie Policy

This page explains the cookies and similar technologies we use on zootpouches.com. Because we operate in the United States, analytics and marketing cookies run by default. You can opt out anytime via Your Privacy Choices in the footer, or by turning on Global Privacy Control in your browser.

1. What cookies are

Cookies are small text files stored on your device by your browser when you visit a website. They let the site recognize your device on return visits, remember preferences, and analyze how the site is used.

2. Categories of cookies we use

Analytics and marketing cookies run by default and can be turned off anytime (see "How to manage cookies" below). Essential cookies are always on because the site can't function without them.

Essential (always on)

• Session cookies for shopping cart state
• Authentication cookies after login
• Consent record (so we remember your cookie choices)

Analytics (on by default)

• Google Analytics 4: anonymized traffic + behavior data
• Microsoft Clarity: session recordings (when launched)

Marketing (on by default)

• Meta Pixel: ad attribution and retargeting
• TikTok Pixel: ad attribution and retargeting
• Klaviyo: email/SMS engagement tracking

3. How to manage cookies

Use Your Privacy Choices in the footer to opt out of analytics and marketing cookies. We also honor the Global Privacy Control (GPC) signal automatically — if your browser sends it, we treat it as an opt-out. You can clear or block cookies from your browser settings too; note that clearing them may log you out.

4. Third-party cookies

Some cookies are set by third-party services we use (analytics platforms, payment processors). We don't control the lifespan or behavior of third-party cookies; consult each provider's privacy policy for detail.

5. Changes to this policy

When this policy changes, the last-updated date at the top of the page reflects the change.

6. Contact

Questions about cookies or privacy: support@letsgetzooted.com.